The network said 160 million Americans watched the Olympics across all NBCUniversal platforms. Peacock, which launched in 2020, had its "best 18-day span of usage" during the Games.
Is anyone actually watching the Olympics?
An average of 12.3 million nightly viewers per day have watched the Winter Olympics on Comcast Corp.'s NBCUniversal TV and streaming channels through Feb. 8. That compares with about 23 million viewers at the same point for the 2018 games in PyeongChang, South Korea, according to an NBC spokesman.
Are the ratings down for the Olympics?
That represents a 42% drop compared to the 2018 Winter Games, and a 26% decrease compared to last year's Tokyo Olympics. The ratings decline is on par with the general decline of network television ratings over the past four years, and consistent with previous Olympics trends.
Is anyone watching the Olympics in 2022?
TV Ratings/Peacock: The TV ratings for the Olympics continue to spiral downward. The Beijing Games on NBU delivered an average primetime audience of 10.7 million viewers, making it the least watched Olympics on linear television of all time. This was a 40% decline from the 2018 Olympics from PyeongChang, South Korea.
Where are the Olympics in the next 10 years?
The 2020 Summer Olympics in Tokyo were postponed for the first time in the Olympics history to summer 2021 due to the COVID-19 pandemic with the 2022 Winter Olympics being held roughly six months later in Beijing.
44 related questions foundHow much money did NBC lose on the Olympics?
When NBC renewed its contract through the 2032 Summer Games, Comcast plunked down $7.75 billion, and while the cost of each individual event has not been disclosed, historical precedent would put the price of carrying these Winter Olympics somewhere around $975 million.
Why are Olympic ratings so low?
The low ratings could be attributed to several factors: Strained relations between the United States and China due to economic and human rights issues, another Olympics held during the COVID-19 pandemic, the time zone difference (Beijing is 13 hours ahead of Eastern Standard Time) and the lack of compelling stories.
Is anyone watching China Olympics?
Almost 600 million people, or around half the Chinese population, have viewed the Winter Olympics on television, with the opening ceremony becoming the most watched TV program in a decade, Timo Lumme, managing director of the International Olympic Committee's Television and Marketing Services, said Wednesday at a ...
What is the lowest rated Olympics?
The Tokyo Summer Games averaged 15.5 million prime-time viewers, NBC's lowest-rating Summer Olympics since it began broadcasting them in 1988. Pyeongchang averaged 19.8 million viewers in 2018, which at the time drew the lowest-ever Olympics ratings.
Are summer or Winter Olympics more popular?
Summer Sports Are More Popular
Ever since, every four years, the Summer Olympics take place while two years after the Winter Olympics occur. With over 204 countries taking part in the Summer Olympics, the event is much larger than the Winter Olympics, which has only about 88 countries participating.
How many sports are in the Summer Olympics?
Olympic sports are contested in the Summer Olympic Games and Winter Olympic Games. The 2020 Summer Olympics included 33 sports; the 2022 Winter Olympics included seven sports.
Was the 2022 Olympics successful?
But the past two weeks have also shown the world two very different Games: For China, Beijing 2022 was a resounding success that exceeded all expectations.
Which countries watch the Olympics the most?
Of the top five countries with the most passionate Olympics fans, the US takes the top spot. When looking at fan interest and consumption of Olympics content, the US surpasses the UK, Australia, Canada and Germany, with fan demand nearly three times higher than any other country.
How are the ratings for the 2022 Olympics?
No medals for 2022 Beijing Olympics. The Games drew their lowest U.S. ratings ever. Reports released Monday indicate there was an average total audience of 11.4 million viewers for the 2022 Beijing Olympics. That is a sharp decline from the 19.8 million average for the 2018 Winter Games in Pyeongchang, South Korea.
Are people watching the Winter Olympics?
Streaming made up about 4.5 percent of the total primetime audience for the games. U.S. viewers watched 4.3 billion minutes of Olympic coverage over 18 days on the NBCU outlets and social media platforms, the most for any Winter Games and behind only the 5.6 billion minutes for Tokyo last year.
How many years does NBC have the Olympics?
The Olympics has been exclusively broadcast on NBC and NBCUniversal's TV networks in the United States since 1988 for the Summer Olympics and 2002 for the Winter Olympics. American television companies are one of the major sources of revenue for the IOC.
How much did 7 Olympics make?
Seven secured the rights to three Olympic Games back in 2014, a multi-million deal includes the TV rights to the Rio De Janeiro Olympics, Tokyo, and the winter games in PyeongChang, South Korea in 2018. The deal was reported to be worth $200 million.
Did China lose money on the Olympics?
China spent about $8.8 billion on the Beijing Winter Olympics, per the Financial Times. The true cost of the Games far outpaced China's stated budget.
How bad were the ratings for the Olympics this year?
Thursday night's audience of eight million marks the smallest primetime Olympics audience on record, surpassing the nine million that tuned in for the closing ceremony of the Tokyo Games.
Did China win any olympic Games?
The host country has won six golds and 12 overall in Beijing so far, exceeding their previous high from the 2010 Games in Vancouver.
How did China become good in the Olympics?
China's massive economy and population have helped it take home more total medals than countries like Australia, Japan, and Canada, despite China having participated in only half the number of Olympic Games as these other wealthy countries.
How many years are Winter Olympics?
The Winter Olympic Games (French: Jeux olympiques d'hiver) is a major international multi-sport event held once every four years for sports practiced on snow and ice. The first Winter Olympic Games, the 1924 Winter Olympics, were held in Chamonix, France.
Which two countries have not missed one of the modern day Olympics?
This may be a case of the Internet perpetuating incorrect information, but a humungous number of sites indicate that the two are Greece and Australia. Answer has 3 votes. A humungous number of sites are correct. Many countries missed the 1980 and 1984 Games because of political boycotts.
